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AppLab’s founder, Rio Afero, has operated an independent pet services and products store in Sydney for more than 8 years. Realising the benefits of online sales for smaller bricks-and-mortar stores as well as digital workflow and supply chain integration, Rio built the Sass platform, PawsEco for his own business and that of synergistic early adopters. PawsEco offers independent pet retailers substantial leverage to compete in a market...

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